Putting all your eggs in one basket is a risky decision. Therefore, an important principle of investment is to diversify your portfolio. Spreading investments over multiple, unrelated products reduces the risk of a sudden, unexpected outcome. In a diversified portfolio, a loss (risk) in one product is offset by gains from another product. As such one can expect to get decent returns, though the returns would not be exceptionally high or exceptionally low. Typically, the higher the risk you take, the higher the returns you can expect. Hence, every investor must think about how much risk he is prepared to take on. One can invest in equity, debt, gold, real estate etc. Each class has different levels of risk and offers variable levels of returns. By diversifying the portfolio of investments across multiple asset classes, one can generate high returns for a given level of risk. Equity has high risk but also have the highest potential to give high returns over the long term. Eq...
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