MARKET regulator, Securities and Exchange Board of India (Sebi), will help the mutual fund industry in its efforts to increase financial literacy, a senior Sebi official said. "Sebi is keen on focusing on investor education. It will help the mutual fund industry in its efforts to increase financial literacy," Sebi chairman, C B Bhave, said here. "Our big challenge is investor education and financial literacy. Investors should get the scheme information document in regional languages," Mr Bhave said. He said that the mutual fund industry was at the crossroads and should not expect results in six months. "It is always difficult to accept change but if you are confident that the change is good for the consumer you accept it eventually," Mr Bhave said. On the issue of financial literacy, he said that it is a big challenge due to the vastness and diversity of the country. The importance of having the messages (of financial literacy) in regional languages cannot be emphasised enough, he said.
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